Headspace Member Stories

Headspace Member Stories was a campaign that highlighted actual Headspace customers and their experience with the app. Through the use of illustrations within the Headspace brand system, we were able to augment their stories with charming visuals to underscore how their lives were impacted by Headspace.

In this particular video we hear Ashli talking about how she felt overwhelmed in her life. I had the pleasure of animating this block character being weighed down by shapes, or “the every day challenges of life”. Ultimately, Ashli signed up for Headspace, and was able to manage her stress. We see the little character break free, and find peace; just like Ashli.

The scene below is my contribution to the spot. All was animated within Adobe After Effects. It’s always a delight to animate squishy squashy shapes, the After Effects artist’s bread and butter.

You can find the full list of credits, and more information about the project here.